Project Description

This was the fourth redesign of this website that I’ve been part of. The project was about a visual and user experience update for the ecommerce website going to the complete opposite of what it was before. The previous website had a black background and while it still used red as its primary color we got rid of the others that had nothing to do with the colors of the company.

While I didn’t participate in the development of the backend part of the project, there was also a very focused effort on this part because the previous iterations of the website had some loading issues since there’s too many products and this was an issue for the customers since they had to wait for them to load so this was also improved as part of the user experience.